Tech Events / January 15, 2021 January 2021 Michigan Tech Events

We have just a few tech events to highlight this month around Michigan. We hope you are having as peaceful a new year as possible and can join a few of these events that might otherwise fall through the cracks during such a busy time.

Marketing / January 13, 2021 Content Marketing Plan #5: White Papers or Engineering as Marketing

So you've started a company blog, guest posted for other media outlets and blogs, interviewed with podcasts or mainstream media, and pursued public speaking. That is already an incredible plan for content marketing, one that takes time to carry out and requires longterm consistency far beyond your company's launch. If your tech startup is finding its sea legs on content marketing, there is one more set of ideas to consider, just to see if it fits your situation. That content marketing idea is: white papers or engineering as marketing.

Marketing / January 7, 2021 Cronicle Content Series: Content Marketing Plan #4 — Public Event Speaking

Public speaking is one way to create more content as part of a content marketing strategy for your tech startup. Because many large conferences recently shifted online, public speaking has never been more accessible. If you would like to try conference or event speaking, you can get on the circuit several ways.

Announcements, Fun, Gaming Dev / January 4, 2021 Announcing The Michigan Game Studios Database

University of Michigan game development professor Austin Yarger is a favorite on Cronicle Press, for introducing our readers to new indie games and AR/VR tech coming out locally. Yarger recently completed his project to turn a list of 60+ gaming studios in Michigan into a database, and we want to share it with you. The website is MichiganGameStudios.com.

Announcements, Marketing / December 31, 2020 Happy New Year & Thank You For An Inspiring 2020 @ Cronicle Press

It was a tough year, that needs no emphasizing, except to say we extend our heartfelt sympathies to anyone who lost a loved one from COVID-19 this year, or from any number of other dangers that tangled up to make 2020 one of the most challenging years on record. At Cronicle Press Tech News, we were just kicking off our first full year of reporting on tech and startup news from Michigan and Midwest tech industries, and the uncertainty for us as a fledgling blog and for the companies we were reporting on was unprecedented.

Funding, Gaming Dev / December 28, 2020 Save Pinball Pete’s: Popular Lansing and Ann Arbor Arcade Needs Support Through COVID

Pinball Pete's is a favorite arcade of both Ann Arborites and Lansing residents who have fun memories of gathering with friends around the venue's classic arcade games for the last 44 years. The first Pinball Pete's was founded in Lansing, Michigan, by creator Tim Arnold, in 1976. The Ann Arbor Pinball Pete's is a downtown mainstay, and one of the few gathering places for young people in the city that isn't a nightclub.

News, Software / December 16, 2020 Collaboration Tool Shuffleboard Launches To Make Remote Teamwork More Accessible

Ann Arbor-based Shuffleboard officially launches today, with a 40% discount for anyone looking for a remote team collaboration tool. The idea, from founder Sam Pierce Lolla? Make remote team collaboration more like in-person brainstorming. Shuffleboard alleges to cut down on Zoom fatigue, and also creates a process by which professional teams can glean feedback from clients or colleagues in a simple streamlined process. Lolla has years of professional experience working with professional teams to help them collaborate. The Shuffleboard tool is a natural extension of a lot of expertise and deep knowledge of team brainstorming process best practices.

Fun / December 14, 2020 Visit With Santa Online Before Christmas

Santa has gone online this year, to meet with children across the world. We caught up with Saint Nick in his workshop this week as he was busy scheduling sessions with his business elf. Visiting with children online makes a Santa visit more accessible for kids with sensory issues or who can't get out to the mall during social distancing. It seems Santa has even more to do this year during a season that already requires a magical touch to get everything done. Is Santa overworked in the era of COVID and Zoom? And how is the wifi at the north pole?

Announcements / January 3, 2020 Support Midwest Tech News Coverage By Becoming a Patron

Happy New Year, everyone! We are excited to kick off this new year with expanding interviews and test drives with the coolest new tech coming out of Michigan, but we need your help. Cronicle Press Tech News is supported through sponsorships of various kinds, and now you can become an individual or corporate Patron as well to help fund the work we are doing to cover the historic growth of tech in the Great Lakes area.

Multimedia Arts, Software / December 11, 2020 BrandXR Launches Platform & Tools For Creating A 3D Augmented Reality Experience

Last time we spoke with BrandXR, the new extended reality startup was installing augmented reality art murals around the United States and Detroit. After pushing through the pandemic, founder Moody Mattan says the company has found unexpected momentum. This AR/VR tech is suddenly in high demand as a learning tool.

Advanced Manufacturing, Mobility Tech, Robotics / December 11, 2020 SE Michigan Cities Develop a New Highway In the Sky

Recent announcements of Michigan opening a first in the nation autonomous highway corridor between Ann Arbor and Detroit have spurred discussions of how that corridor could be used beyond autonomous vehicles. Could air traffic such as drones be a part of it? In our recent interview with the MUASC's Melinda Marion, we learned that regulations are a long a way off from allowing air traffic such as sky taxis. However, the state of Michigan and various cities surrounding Detroit Metropolitan Airport are as aware as the MUASC that this is a space that must be sorted out as the tech is developed. With that in mind, Aerotropolis is working with communities surrounding Detroit Metro Airport, such as Romulus and Taylor, to work out the permissions and uses of air space around the airport in Detroit.

January 2021 Michigan Tech Events
Tech Events

January 2021 Michigan Tech Events

We have just a few tech events to highlight this month around Michigan. We hope you are having as peaceful a new year as possible and can join a few of these events that might otherwise fall through the cracks during such a busy time.

Content Marketing Plan #5: White Papers or Engineering as Marketing
Marketing

Content Marketing Plan #5: White Papers or Engineering as Marketing

So you’ve started a company blog, guest posted for other media outlets and blogs, interviewed with podcasts or mainstream media, and pursued public speaking. That is already an incredible plan for content marketing, one that takes time to carry out and requires longterm consistency far beyond your company’s launch. If your tech startup is finding its sea legs on content marketing, there is one more set of ideas to consider, just to see if it fits your situation. That content marketing idea is: white papers or engineering as marketing.

Announcing The Michigan Game Studios Database
Announcements, Fun, Gaming Dev

Announcing The Michigan Game Studios Database

University of Michigan game development professor Austin Yarger is a favorite on Cronicle Press, for introducing our readers to new indie games and AR/VR tech coming out locally. Yarger recently completed his project to turn a list of 60+ gaming studios in Michigan into a database, and we want to share it with you. The website is MichiganGameStudios.com.

Happy New Year & Thank You For An Inspiring 2020 @ Cronicle Press
Announcements, Marketing

Happy New Year & Thank You For An Inspiring 2020 @ Cronicle Press

It was a tough year, that needs no emphasizing, except to say we extend our heartfelt sympathies to anyone who lost a loved one from COVID-19 this year, or from any number of other dangers that tangled up to make 2020 one of the most challenging years on record. At Cronicle Press Tech News, we were just kicking off our first full year of reporting on tech and startup news from Michigan and Midwest tech industries, and the uncertainty for us as a fledgling blog and for the companies we were reporting on was unprecedented.

Save Pinball Pete’s: Popular Lansing and Ann Arbor Arcade Needs Support Through COVID
Funding, Gaming Dev

Save Pinball Pete’s: Popular Lansing and Ann Arbor Arcade Needs Support Through COVID

Pinball Pete’s is a favorite arcade of both Ann Arborites and Lansing residents who have fun memories of gathering with friends around the venue’s classic arcade games for the last 44 years. The first Pinball Pete’s was founded in Lansing, Michigan, by creator Tim Arnold, in 1976. The Ann Arbor Pinball Pete’s is a downtown mainstay, and one of the few gathering places for young people in the city that isn’t a nightclub.

Collaboration Tool Shuffleboard Launches To Make Remote Teamwork More Accessible
News, Software

Collaboration Tool Shuffleboard Launches To Make Remote Teamwork More Accessible

Ann Arbor-based Shuffleboard officially launches today, with a 40% discount for anyone looking for a remote team collaboration tool. The idea, from founder Sam Pierce Lolla? Make remote team collaboration more like in-person brainstorming. Shuffleboard alleges to cut down on Zoom fatigue, and also creates a process by which professional teams can glean feedback from clients or colleagues in a simple streamlined process. Lolla has years of professional experience working with professional teams to help them collaborate. The Shuffleboard tool is a natural extension of a lot of expertise and deep knowledge of team brainstorming process best practices.

Visit With Santa Online Before Christmas
Fun

Visit With Santa Online Before Christmas

Santa has gone online this year, to meet with children across the world. We caught up with Saint Nick in his workshop this week as he was busy scheduling sessions with his business elf. Visiting with children online makes a Santa visit more accessible for kids with sensory issues or who can’t get out to the mall during social distancing. It seems Santa has even more to do this year during a season that already requires a magical touch to get everything done. Is Santa overworked in the era of COVID and Zoom? And how is the wifi at the north pole?

Support Midwest Tech News Coverage By Becoming a Patron
Announcements

Support Midwest Tech News Coverage By Becoming a Patron

Happy New Year, everyone! We are excited to kick off this new year with expanding interviews and test drives with the coolest new tech coming out of Michigan, but we need your help. Cronicle Press Tech News is supported through sponsorships of various kinds, and now you can become an individual or corporate Patron as well to help fund the work we are doing to cover the historic growth of tech in the Great Lakes area.

SE Michigan Cities Develop a New Highway In the Sky
Advanced Manufacturing, Mobility Tech, Robotics

SE Michigan Cities Develop a New Highway In the Sky

Recent announcements of Michigan opening a first in the nation autonomous highway corridor between Ann Arbor and Detroit have spurred discussions of how that corridor could be used beyond autonomous vehicles. Could air traffic such as drones be a part of it? In our recent interview with the MUASC’s Melinda Marion, we learned that regulations are a long a way off from allowing air traffic such as sky taxis. However, the state of Michigan and various cities surrounding Detroit Metropolitan Airport are as aware as the MUASC that this is a space that must be sorted out as the tech is developed. With that in mind, Aerotropolis is working with communities surrounding Detroit Metro Airport, such as Romulus and Taylor, to work out the permissions and uses of air space around the airport in Detroit.

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