Tag: content marketing for startups

Cronicle Content Series: Content Marketing Plan #2 — Guest Posting & Interviews
Marketing

Cronicle Content Series: Content Marketing Plan #2 — Guest Posting & Interviews

You will reach a point at which your own content doesn’t move the needle much on audience building. Then it’s time to make space for guest posting on blogs and conducting interviews. This can take a lot of time. Ideally, this is handled by an in-house marketing person or your PR firm while you build the company. This way, you have an outlet to announce funding, new products, and key hires, to own your own publicity to some basic extent.

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